Change is the theme for June!
I received a letter on Etsy from another user that threatened to sue me for Trademark infringement. Their trademarked name was close to Garden Girl Cosmetics, so after looking at their reputation online and consulting legal counsel, I decided not to be associated with them in any way or stir up that crazy hot mess and just change the name.
New name = Lucky Lizard Naturals
New eCommerce site = Amazon!!!!!
http://lucky-lizard-naturals.hostedbywebstore.com
The new name is the DBA and is being trademarked, lesson learned.
The transition to Amazon is not a snap, it has required setting up SKU and UPC codes for every product, getting a tax ID and in essence, raising the professionalism bar quite a bit.
I am glad for it. I feel like rather than selling in a sea of home crafters, our products can reach a broader group and because of the SKU/UPC requirement we now have a better inventory tracking system.
I hope you can stop by the new site, and at the least let me know your thoughts, any issues, and any future products you would like to see developed.
Thank you to everyone that has been a supporter, some of you steadfast rocks have literally kept me going. Love you all.
